Nerja and Torrox strengthen their presence at the World Travel Market WTM International Tourism Fair in London.
The fair is held during the first week of November in London, it is one of the most important Tourism Fairs in the world.
Nerja shows its charms at the WTM in London with the aim of promoting the municipality with a firm commitment to British tourism, through the tourist campaign “Feel Nerja, feel freedom”.
British tourism is a tourism with great weight in the local economy. And that is why Nerja has to have a presence at this Fair. The WTM is the second most important in the world.
The promotion of Nerja at this time is important. Nerja is present in order to increase and retain British tourism, which in 2019 represented almost 40% of international tourists who visited Nerja, thanks to its tourist attractions that make it a benchmark for quality on the Eastern Costa del Sol- Axarquía.
In addition, the Nerja City Council has launched a tourist promotion campaign that can be seen until December on social networks in the United Kingdom.
Photo by Manolo Franco in pixbay.